PR PITCH - Ambition Leadership + WRTV Mother's Day Piece

During my time at Ambition Leadership, we spent some time expanding the business' reach using PR strategies. Along with sending pitches through the HARO (Help a Reporter Out) network, I also used email as a method to nurture relationships. Included here is my initial email to Lauren Casey of WRTV-Indianapolis (and her response).

NOTE: I left Ambition Leadership partway through this project.